Execute A Product Strategy That Quickly Produces Results
What I’ve Observed About Mediocre Product Outcomes
The Top Reasons Product Strategies Fail
The Product Owner Isn't Afforded Time To Listen To Customers
The Team Wasn't Involved In Strategy Development
The Budget Wasn't Protected
Analysis Paralysis
The Team Doesn't Understand The Business Strategy
A Date Was Promised Before The Discovery Phase
Competing Priorities Lead To Starting A Lot And Finishing Little
Talented product teams deserve a chance to deliver valuable products and compete in their market.
How I Partner With You
I’m a Professional Certified Coach – Which means I have the proven skills to partner with you and maximize your full potential.
I’ve facilitated hundreds of sprints, helping teams design, build, and test ideas and products with real clients rapidly. My teammates have generated organic revenue growth and increased user satisfaction time and time again.
I’ve guided hundreds of entrepreneurs through building a stronger digital brand, increasing engagement, and generating leads.
Let’s build and execute a winning product strategy together!
Testimonials
“Casey has a keen ability to organize and lead high functioning teams and drive them to produce in a timeframe that often seems unreasonable and too aggressive; however, due to his experience he is able to accomplish the impossible. Casey also has an uncanny ability to coach both leaders and associates and provide constructive feedback that is easy to understand and act upon going forward. I leverage Casey often on strategies on how to motivate and incentivize associates to perform at a level they are capable of. I actively look forward to working with Casey as he has helped develop my Agile knowledge and expertise to help effectively lead our teams. Everyone who has the opportunity to work with Casey has put themselves in a better position to succeed.”
“The two things most first-time founders struggle with are confidence, and team management skills — this was definitely true for me.
But after meeting with Casey I knew it didn’t have to be this way. Within our first few conversations he helped me confront my impostor syndrome and build a framework for having difficult conversations with my team (among other things), ultimately helping me to become a more confident and effective leader, and our startup is tangibly better off because of it.”
“I was looking to gain clarity and make some substantial career transition decisions, which I was contemplating for some time and made me feel stuck, unsettled, and disempowered…
Casey’s coaching has helped me gain clarity, transcend my inner doubts and further explore my challenges in a way that moved me towards my desired outcome with confidence.
I felt empowered and energized by the insights and new learnings, motivated to pursue my aspirations. Casey is a reliable partner and a trustful sounding board you’d want to have by your side on your coaching journey.”
“Casey listened without judgement and was able to help me see different perspectives, which I could not see for myself previously. He was patient and allowed me the time and space to work through my issues, while asking powerful questions to keep me on track and help me find the best resolution for me in that moment. During every session I have had very relevant insights and action steps to move things forward for myself.”
“I’ve never seen Agile and Scrum executed more elegantly than on this team.”
Ways I Partner With You
Product Strategy Workshop
Empower your team to contribute to business outcomes.
We’ll develop or clarify your product vision, strategy, objectives, and key results to measure along the way.
After the workshop, we’ll check in weekly to assess progress and adapt the strategy to achieve the best results.
Field Research
Discover the best solutions to the biggest problems in your market.
We’ll conduct research that provides insights into the most valuable, holistic products your customers need so that your team can focus on what matters most.
Persona Development
Starting with field research we’ll get a very clear picture on the group(s) of similar customers you are targeting.
We’ll use this human-like picture to understand the behaviors, attitudes, and goals of your your target customers and how they relate to your product.
Product Team Coaching
See measurable improvement to your key results in as little as a month.
We’ll start with a Product Strategy Workshop and I’ll work with your team to execute your strategy and measure results.
What Is The Process Like?
After completing a 50-minute discovery session I’ll present a tailored approach to your needs and we’ll take off from there!
1. Free Consultation
Contact me for a 50-minute intake session and I’ll listen to understand exactly what you need.
2. Tailored Approach
I’ll create a recommended approach to coaching you through the next phase of your journey.
3. Measure and Encourage
We’ll periodically check on measures to track progress toward your desired outcomes, I’ll listen to the challenges you’re facing in achieving your goals, and we’ll adapt and problem-solve in order to continue your ascent.
4. Celebrate!
We’ll celebrate your first milestone along the journey and determine how you can continue to expand the realm of possibility for you, your team, and/or your business.